Flying Fish Brewing Company

New Jersey

The world’s first virtual microbrewery is today's largest craft brewery in New Jersey


Flying Fish Brewing Company has an incredibly unique story behind it. It began as a virtual microbrewery (the Internet’s first) in 1995 and is now the largest of New Jersey’s craft breweries. The man behind the company is Gene Muller, a homebrewing enthusiast and an ex advertising executive who decided life was too short not to follow his passion for brewing premium craft beer. He enrolled at Chicago’s Siebel Institute of Technology (America’s oldest brewing school) after quitting his job and went to work planning his future brewery.

Gene Muller decided to start Flying Fish Brewing Company as a website at a time when the Internet was just getting started. He had never run a brewery, a restaurant, or owned his own business, so he needed help from investors to get started. The website he built was essentially a blog before there were blogs, offering brewing tips and information on starting a brewery, while allowing others to chime in with selecting beer names and designing labels. He was selling t-shirts and pint glasses and writing Flying Fish Brewing Company newsletters - all before selling a single drop of beer! The website helped generate positive press coverage and attracted the investors he needed to make Flying Fish Brewing Company a real working brewery. It opened its doors in Cherry Hill, New Jersey the following year and has since been met with great success.

Since opening in late 1996, Flying Fish Brewing Company has tripled its capacity, moved to a much larger brewing facility in Somerdale, New Jersey, and it has become the largest in approximately 25 craft breweries in the state. Flying Fish beers were the first in the region to be featured at the Great British Beer Festival, Oregon Brewers Festival and Canada’s Bière de Mondial Festival. They have also won several medals at the Real Ale Festival in Chicago and the World Beer Championships, which are all amazing achievements.

Flying Fish beers take their inspiration from the nearby Atlantic Ocean, Delaware Bay, and Delaware River. Gene focuses on crafting fresh, full-flavored, well balanced beers with generous hopping and harmonized flavors. His Flying Fish beers are also designed to complement food, which is why many of the brewery’s offerings are available in fine restaurants nearby.

The Flying Fish Brewing Company is open for tastings and tours throughout the week and has become a top attraction for beer enthusiasts in the New Jersey area. We are happy to introduce this awesome craft brewery to our members! Cheers!

Featured Beers