Ale Asylum

Wisconsin

Edgy, attitude-driven craft beers from Madison

From its distinctive hoppy brews like Hopalicious and Ballistic to the Belgian styles of Bedlam and Diablo, Ale Asylum’s edgy-sounding beers have earned a loyal following and made the craft brewery a standout in the entire state.

Otto and Dean met while working together at the Angelic brewpub in downtown Madison. When the brewery changed their focus to become more of a campus-area bar (and jettison the brewing), the buddies decided to go about it on their own. They acquired some of Angelic’s former equipment, found a location in an industrial park near the airport, and began the footwork of creating Ale Asylum. Dean took the reins as brewmaster and Otto took over the business side.

It was immediately clear that Ale Asylum would be successful. The beers were wickedly good, the brewery image was edgy and unique, and the locals just couldn't get enough. Ale Asylum was so popular, in fact, that they could barely keep up with demand, and their little starter facility didn't have the capacity that they knew they needed.

In September of 2012, Ale Asylum moved into its much larger current location just a mile down the road. The expansion offers them five times the brewing space and four and a half times the production capacity. Plus, the brewery offers a menu with a wide range of appetizers and entrees fit to feed their thirsty (and hungry) beer enthusiasts.

Self-described "beer geeks" Otto and Dean have definitely succeeded in differentiating their brand from other microbreweries, not only because of their fresh look and cool beer names, but with their unique beer recipes as well. Ale Asylum focuses on the four main ingredients that are used to brew beer- water, malt (barley), hops, and yeast. They don’t throw any additional fruits, spices or flavors into the mix and are dedicated to being style purists, making individual beers that are excellent representations of style. With the amount of success Ale Asylum has seen this far, it’s easy to note they’re doing something right.